EMPOWER, protect, excel

At Elite Sports Financial, we are dedicated to empowering families with financial literacy, protecting young athletes' futures, and fostering excellence both on and off the field.

Join us in creating a stable and prosperous path for yourself or your children through personalized guidance and unwavering support.

At Elite Sports Financial, we are more than financial guides—we are a family dedicated to empowering other families. Founded by Diane Tagovailoa, our mission is to protect young athletes on and off the field through comprehensive financial literacy and strategy. Inspired by her own children’s involvement in sports and driven by a deep passion for family and faith, Diane created Elite Sports Financial to bridge the gap between sports and income stability.

our mission

Dedication is the cornerstone of our business. Families choose Elite Sports Financial because of our unwavering dedication to their well-being. Our reputation is built on personal referrals and word of mouth, with many clients following our journey and allowing us to guide them based on our strong faith and family values. We understand the unique challenges families face in the sports world and offer tailored guidance that goes beyond traditional retirement and income planning.

in the community

We are deeply involved in our community, partnering with camps and organizations to provide valuable resources and support. Our ongoing collaboration with the TUA Foundation and Raising Champions underscores our commitment to giving back and fostering a spirit of excellence in everything we do.

Diane Tagovailoa

Licensed Insurance Professional

Diane Tagovailoa is the founder of Elite Sports Financial and a Licensed Insurance Professional based in Birmingham, Alabama. After raising a family that was actively involved in sports, she saw a need to help other athletes and their families navigate financial challenges associated with playing sports and earning a living from their athleticism through insurance.

The foundation of her firm is to build relationships with her clients and offer them valuable information as they strive to improve their own lives. She not only shares her knowledge of insurance but is more than willing to share her life experience and perspective on education, technology, personal development and much more.

“My commitment is to serve clients to the best of my abilities, respecting their privacy, maintaining confidentiality, and upholding ethical standards in all interactions. I aim to be a reliable and dedicated resource for clients seeking assistance and information across a range of topics and domains,” said Diane. “I want to see families become financially independent, build generational wealth and leave a legacy.”

In her personal life, she has been married for 27 years, is a mother of four and grandmother of two. Committed to raising successful children, both of her sons are professional football players and her daughters are studying music performance and business in college. She loves her pets and has three dogs. Diane also plays the piano and was a choir director for 25 years. Diane served her country and is an Air Force Reserve veteran.